HARO Queries for Residential Professionals

Below are opportunities for you to gain media exposure. The queries below include the reporter’s contact information and will give you a detailed description of what they are looking for, followed by the qualifications you must have to be considered. Should you be interested, please send them your NADP profile in your contact information. In the subject line of your email to the reporter, copy and paste their summary sentence and the word HARO.

5.25.22

REAL ESTATE AGENTS & BROKERS:

What do you like or dislike about your CRM or lead gen company?

Name: Kayla Conboy AgentAdvice.comCategory: General

Email: [email protected]

Media Outlet: AgentAdvice.com

Deadline: 8:00 PM EST – 28 May

Query: Do you pay for a CRM or a lead generation company? What do you
like or dislike about the service you use? Is it easy to work?
Do the leads have accurate contact info? Is it worth the cost?
Requirements: Please include 5-6 sentences, a headshot, your company name, and
the companies or services you’ve used. Ex: Real Geeks, RedX,
Market Leader, etc. these are the types of companies I’m looking
for reviews about.


5.24.22

REAL ESTATE EXPERT: Expanding diversity in real estate recruiting

Name: G.M. Filisko Real Estate Business MagazineCategory: General

Email: [email protected]

Media Outlet: Real Estate Business Magazine

Deadline: 7:00 PM EST – 2 June

Query: Need to hear from real estate brokers and managers on the
specific steps they took to successfully recruit from more
diverse communities in building their sales team.


5.23.22

MORTGAGE EXPERTS: Financial Hardship Letter Example For Mortgage Assistance

Name: Skylar Schmidt Rocket MortgageCategory: Lifestyle and Fitness

Email: [email protected]

Media Outlet: Rocket Mortgage

Deadline: 12:00 PM PST – 24 May

Query: Hi! We’re looking for mortgage, loan and home experts to answer
the following question: – Tips for building out a financial
hardship letter? (Format, what to include, how to write..etc)

Requirements: Source Authority– – Professional Mortgage lender, expert loan
advisor – Authoritative site we can link to (preferable, so
readers can see who they are getting their information from)
–Format– Please format your pitch as follows: – NAME, TITLE at
PLACE [SITE LINK]] in-depth explanation and any additional tips
(under 50 words — there’s nothing wrong with being more concise
(2-3 sentences))


5.9.22

Realtors: What’s your best advice for selling a house fast?

Name: Katy Byrom Real Estate WitchCategory: General

Email: [email protected]

Media Outlet: Real Estate Witch

Deadline: 7:00 PM EST – 10 May

Query: Working on a piece for our real estate blog on how to sell your
house fast and would love to hear from licensed real estate
agents about your greatest success with selling a home quickly
on behalf of a client.

Specifically, I’d like to know:

What was the situation that required the home owners to sell
quickly? What strategies did you employ to ensure a fast sale?
What was the outcome? (i.e., how quickly were you able to sell
and for how much above/below fair market value?) What’s your
explanation for why it worked?

Any other out-of-the-box advice you’d give to homeowners who
need to sell fast?

Please note in your response if you’d prefer to speak by phone,
and I’ll follow up to schedule an interview. Thanks!
Requirements: Licensed real estate agent or broker


4.25.22

REAL ESTATE EXPERT/INVESTOR What is Real Estate Syndication? A Guide for Investors

Name: Taylor Townsend FortuneBuildersCategory: Business and Finance

Email: [email protected]

Media Outlet: FortuneBuilders

Deadline: 7:00 PM EST – 26 April

Query: Than Merrill, CEO of the leading real estate education company
FortuneBuilders, is writing an upcoming story on real estate
syndication and looking for experts to answer the following
questions:

What is real estate syndication, and why do investors need to
know what it is? What is the difference between a syndication
and a partnership? In what ways may an investor profit from a
syndication?
Requirements: Must be an experienced real estate investor, financial advisor,
or investing expert. No real estate agents or Realtors. Please
include your full name, title, and website for credit.


REAL ESTATE EXPERT/INVESTOR – Commercial Real Estate Investing

Name: Taylor Townsend FortuneBuildersCategory: Business and Finance

Email: [email protected]

Media Outlet: FortuneBuilders

Deadline: 7:00 PM EST – 26 April

Query: Than Merrill, CEO of the leading real estate education company
FortuneBuilders, is writing an upcoming story on commercial real
estate investing and looking for experts to answer the following
questions:

What will be the biggest commercial real estate trends in 2022,
and why? How will commercial real estate investing do in an
inflationary environment? What are the pros and cons of
investing in commercial real estate?

Requirements:

Must be an experienced real estate investor, financial advisor,
or investing expert. No real estate agents or Realtors. Please
include your full name, title, and website for credit.

4.19.22

MORTGAGE EXPERTS: Need experts: base bar Is buying a house a waste of money today?

Name: Erik Martin The Mortgage ReportsCategory: General

Email: [email protected]

Media Outlet: The Mortgage Reports

Deadline: 1:00 PM EST – 21 April

Query: Hello. My name is Erik Martin with The Mortgage Reports website
(www.themortgagereports.com). I’m looking to interview mortgage
lending professionals, real estate agents, Realtors, real estate
faculty, financial planners, real estate attorneys, and other
experts for the following story:

Is buying a house a waste of money in 2022? This story will
address buyers who are worried that rising prices make home
buying a waste of money, with insights and tips offered by
experts.

I can only accept full-sentence written responses (which I can
use as quotes) for this article. My deadline for written answers
to these questions is noon central, Thursday, April 21, 2022.
Please contact me if you’d like to participate, but only if you
are a U.S.-based professional working in this field who has
expertise with this topic I’m writing about.

QUESTIONS: 1. What are the benefits of buying and owning a home
today, including benefiting from rising property values and
increased home equity? 2. Can you please provide a monetary
example of how much equity/property value homeowners have gained
on average in the last few years? 3. What can homeowners
actually do with the equity they accrue? How can they put that
equity to use if they so choose? 4. What are the disadvantages
of buying and owning a home today? Please provide details and
examples. 5. What is the likelihood of a housing market crash,
in your opinion? What circumstances/events need to happen for a
crash to occur? 6. Is a housing crash something that today’s
buyers should realistically be worried about when they are
paying above asking price for a house for sale? 7. Today, in
April 2022, is it better to buy or rent? Which do you believe is
more of a “waste of money” or a bigger gamble? 8. In general, is
it more expensive to buy or rent right now? How can this vary by
market? 9. Who’s a better candidate for buying versus renting
and vice versa? 10. Overall, what advice would you give to
prospective home purchasers who were on the fence about buying
versus renting right now? 11. Any other thoughts, tips or
suggestions on this topic? 12. What is your full name, title,
company, city/state location, and email address?

Erik Martin [email protected]

—————————————————————————————————
MORTGAGE Expert: Ways to get a lower mortgage interest rate and pay less for a home today

Name: Erik Martin The Mortgage ReportsCategory: General

Email: [email protected]

Media Outlet: The Mortgage Reports

Deadline: 1:00 PM EST – 21 April

Query: Hello. My name is Erik Martin with The Mortgage Reports website
(www.themortgagereports.com). I’m looking to interview mortgage
lending professionals, real estate agents, Realtors, real estate
faculty, financial planners, real estate attorneys, and other
experts for the following story:

Ways to get a lower mortgage interest rate and pay less for a
home today. This story will offer insights and tips from experts
about strategies for lowering your mortgage interest rate as a
homebuyer.

I can only accept full-sentence written responses (which I can
use as quotes) for this article. My deadline for written answers
to these questions is noon central, Thursday, April 21, 2022.
Please contact me if you’d like to participate, but only if you
are a U.S.-based professional working in this field who has
expertise with this topic I’m writing about.

QUESTIONS: 1. To what extent should prospective home purchasers
be worried about rising mortgage interest rates right now?
Should they be feeling a sense of urgency to lock in a rate and
purchase sooner versus later? 2. Please explain how and why
prospective buyers should not panic – that there are possible
strategies they can pursue to get a better deal on a mortgage
and a home for sale. 3. Please provide detailed tips on how to
get a lower mortgage interest rate and pay less overall when
attempting to buy a home, including the following strategies: a.
Make a larger down payment b. Buy down your rate with points c.
Use a shorter-term loan (from a 15 to a 20-year term loan) d.
Opt for a smaller/more affordable starter home or fixer-upper e.
Qualify for a better loan product (e.g., FHA, VA, USDA loan,
etc.) f. Make lenders compete for your business g. Any others?
4. What should readers keep in proper perspective here regarding
higher mortgage rates lately (e.g., historically speaking, they
are still much lower than they were in years/decades past,
financing a home is still relatively affordable) 5. Any other
thoughts, tips or suggestions on this topic? 6. What is your
full name, title, company, city/state location, and email
address?

Erik Martin [email protected]

4.18.22

NORTH CAROLINA REAL ESTATE AGENTS WANTED!!

Name: Kayla Conboy AgentAdvice.comCategory: General

Email: [email protected]

Media Outlet: AgentAdvice.com

Deadline: 8:00 PM EST – 21 April

Query: How do you build your brand as a real estate agent? What have
you learned when it comes to figuring out your brand? How
important is your brand as a real estate agent?
Requirements: Please provide 5-6 sentences, a headshot (linked), your website,
and number of years in the industry.


REAL ESTATE AGENTS – Are all leads created equal?

Name: Kayla Conboy AgentAdvice.comCategory: General

Email: [email protected]

Media Outlet: AgentAdvice.com

Deadline: 8:00 PM EST – 20 April

Query: The answer is no, but we’re writing an article about how to
convert leads into clients. What ways do you go about moving
leads down the funnel? How do you nurture your leads once you
have them? We’re not just talking about generating leads, but
actually converting them.
Requirements:  Please include 5-6 sentences, a headshot (linked), your website,
and number of years in the industry.

4.12.22

MORTGAGE EXPERTS: Why it’s important to get preapproved for a mortgage early

Name: Erik Martin CTW FeaturesCategory: General

Email: [email protected]

Media Outlet: CTW Features

Deadline: 1:00 PM EST – 15 April

Query: Hello. My name is Erik Martin, and I am a reporter for Real
Estate Weekly, a nationally syndicated section published weekly
in newspapers across the country (visit
https://tinyurl.com/ctwfeatures21 for samples). I’m looking to
interview mortgage lenders, financial experts, real estate
faculty, real estate agents, and other experts for the following
story:

Want to win that home for sale? Get preapproved ASAP. This
article will explain the advantages of getting preapproved for a
mortgage loan even before you begin searching for a home for
sale, what preapproval is, the steps involved with getting
preapproval, and more.

I can only accept written responses (full sentences that I can
use as quotes) via email to the following questions. My deadline
is noon central, Friday April 15, 2022. Please contact me if
you’d like to participate, but only if you are a U.S.-based
professional working in this field who has expertise with this
topic I’m writing about.

QUESTIONS: 1. Please explain what preapproval is and how it
works, and how it is different from getting prequalified for a
mortgage loan? 2. Why is it crucial for prospective home buyers
to get preapproved for a mortgage as soon as possible – even
before they begin searching for a home for sale? What are the
advantages of this strategy? 3. Are there any drawbacks to
getting preapproved early in the process or at any time? 4. What
are the steps involved with getting a mortgage preapproval –
step-by-step? 5. What are the risks of not getting preapproved
as early as possible in your home buying process? 6. What
specific/detailed tips do you recommend to readers when it comes
to mortgage preapproval and trying to win a home for sale? 7.
Any other thoughts, tips, or suggestions on this topic? 8. What
is your full name, title, company, city/state location, and
email address?

Erik J. Martin [email protected]

——————————————————————————————————–
MORTGAGE EXPERTS: Why adjustable-rate mortgage loans are more attractive these days

Name: Erik Martin CTW FeaturesCategory: General

Email: [email protected]

Media Outlet: CTW Features

Deadline: 1:00 PM EST – 15 April

Query: Hello. My name is Erik Martin, and I am a reporter for Real
Estate Weekly, a nationally syndicated section published weekly
in newspapers across the country (visit
https://tinyurl.com/ctwfeatures21 for samples). I’m looking to
interview mortgage lenders, financial experts, real estate
faculty, real estate agents, and other experts for the following
story:

Lending a hand via an ARM: Why adjustable-rate mortgage loans
are more attractive to buyers these days. With fixed-rate
mortgage loan interest rates going up precipitously in recent
weeks, more prospective borrowers are looking to adjustable-rate
mortgage loans. This piece will investigate why, the pros and
cons of ARMs, alternatives to consider, and more.

I can only accept written responses (full sentences that I can
use as quotes) via email to the following questions. My deadline
is noon central, Friday April 15, 2022. Please contact me if
you’d like to participate, but only if you are a U.S.-based
professional working in this field who has expertise with this
topic I’m writing about.

QUESTIONS: 1. Please explain what an adjustable-rate mortgage
loan is and how it works. 2. How is an adjustable-rate mortgage
loan different from a fixed rate mortgage loan? 3. Why are
adjustable-rate mortgage loans more popular today than
previously for many borrowers? 4. What are the pros and cons of
an adjustable-rate mortgage loan? 5. Who are good candidates for
an adjustable-rate mortgage loan, and who are not good
candidates? 6. How much can the interest rate on an
adjustable-rate mortgage fluctuate, and when is the period in
which it can adjust? Please provide a few examples. 7. What are
some things to consider carefully or even avoid before
committing to an adjustable-rate mortgage? 8. Any other
thoughts, tips, or suggestions on this topic? 9. What is your
full name, title, company, city/state location, and email
address?
Erik J. Martin [email protected]


4.11.22

Mortgage Lending Experts – “How soon can you refinance a mortgage?”

Name: Rita Williams Lending TreeCategory: General

Email: [email protected]

Media Outlet: Lending Tree

Deadline: 7:00 PM EST – 11 April

Query: Would like information from mortgage lending experts on how soon
homebuyers can refinance a mortgage after purchase of a home.
It’s for a Lending Tree article to be titled “How Soon Can You
Refinance a Mortgage?” Will cover both refi guidelines and
requirements *and* possible scenarios in which it makes sense to
refinance.

Piece will cover all types of home loans (conventional, FHA, VA,
USDA, jumbo).

Note: mortgage lending experts who are loan officers, realtors,
financial planners, or lawyers are all fine.
Requirements: Note: mortgage lending experts who are loan officers, realtors,
financial planners, or lawyers are all fine. Must be within U.S.

Do not respond if part of your business is a comparative
marketplace where homebuyers compare mortgage rates or other
loans, please.


3.29.22

Realtors: Unexpected Challenges of Homebuying

Name: Cynthia Measom GOBankingRatesCategory: Business and Finance

Email: [email protected]

Media Outlet: GOBankingRates

Deadline: 7:00 PM EST – 29 March

Query: What are some unexpected challenges in the homebuying process —
from starting the hunt to closing the deal? I’m looking for
unexpected things instead of things like not having enough money
for the down payment.

Requirements: I’m looking for EXPERT advice, please. If you are not a
recognized expert, such as Realtor or homebuying expert, please
don’t reply. I will not be able to use your comments. Thank you!


Real Estate Experts: How To Start A Real Estate Business

Name: Taylor Townsend FortuneBuildersCategory: Business and Finance

Email: [email protected]

Media Outlet: FortuneBuilders

Deadline: 5:00 PM PST – 29 March

Query: Than Merrill, CEO of the leading real estate education company
FortuneBuilders, is writing an upcoming story on how to start a
real estate business and looking for experts to answer the
following questions:

What advice would you give someone who is starting their own
real estate business? What is the most important thing to focus
on when starting a real estate business, and why? What types of
goals should aspiring real estate business owners set for their
first year?
Requirements: Must be an experienced real estate investor, financial advisor,
or investing expert. No real estate agents or Realtors. Please
include your full name, title, and website for credit.


3.18.22

Real Estate Experts: Looking for real estate agents or realtors to discuss how to beat other offers on a house

Name: Anna Baluch The BalanceCategory: Business and Finance

Email: [email protected]

Media Outlet: The Balance

Deadline: 7:00 PM EST – 18 March

Query: I’d love to connect to real estate agents or realtors to discuss
how to beat other offers on a house. Please provide and tips and
tricks or advice you may have. Thank you in advance for your
help! Anna


REAL ESTATE AGENTS:

Name: Kayla Conboy AgentAdvice.comCategory: Business and Finance

Email: [email protected]

Media Outlet: AgentAdvice.com

Deadline: 8:00 PM EST – 18 March

Query: What are some creative ways to get more seller leads? I’ve
already done an articles on buyer leads, so looking for new tips
that only work for seller leads. Is it working with lawyers, or
talking to banks to get a jump on foreclosures? Please give me
some out of the box strategies that you’ve used in the past to
increase your buyer leads. Please send at least 5-6 sentences
explaining.

Requirements: Licensed real estate agents only! Include number of years in the
industry, name, company you work for, and a link to your
headshot.


Financial Expert: How Many Credit Cards Should You Use on a Monthly Basis?

Name: Heather Taylor GOBankingRatesCategory: Business and Finance

Email: [email protected]

Media Outlet: GOBankingRates

Deadline: 3:00 PM EST – 18 March

Query: If you have multiple credit cards, how many should you be using
on a monthly basis? How do you break down which card to use for
monthly expenses? (Think booking travel and using a specific
card for that or any cards that allow for gas rewards.) Which
situations call for using more than one credit card and why?
Requirements: Seeking insight from financial advisors, financial planners,
CPAs, accountants, and any other credentialed financial
professionals. Please include your name, pronouns, company name
and/or credentials, title, and website (no LinkedIn profiles
please) when responding. Please respond only through HARO. If
you already responded today, thank you! I’ve got your response –
no need to resubmit a second time.

3.17.22

Real Estate Expert: Tips for Selling Seattle-Area Houses Faster (and for More!)

Name: Lora Shinn The Seattle TimesCategory: General

Email: [email protected]

Media Outlet: The Seattle Times

Deadline: 7:00 PM EST – 21 March

Query: For At Home section, seeking tips from Puget Sound real estate
agents on what to do with a home’s interior to help the house
sell faster and for more money. If you’re a Seattle-area
homeowner who sold your house quickly (or for more) and have a
few tips to share, please also get in touch. Thank you!

Requirements: Puget Sound, Washington area only, please. Please send 1-2 great
tips and I’ll correspond with those who are a good fit for
further information.

3.10.22

Real Estate Expert: Fair real estate commission

Name: Ashley Simon Clever Real EstateCategory: Business and Finance

Email: [email protected]

Media Outlet: Clever Real Estate

Deadline: 7:00 PM EST – 15 March

Query: Research shows that real estate commissions are generally around
5.5-6%, but they vary by location, market, and home type. In
your opinion, what factors go into determining whether or not a
real estate commission is fair? Have you ever accepted a lower
commission rate after a seller tried to negotiate with you? Why
or why not? What would make you more likely to accept or reject
a lowered commission rate?
Requirements: You work as a licensed real estate agent in the U.S.


CA Based Lawyer:

I am looking for a CA based attorney to talk to me about the Kelly Clarkson/Brandon Blackstock divorce settlement for my column.

Contact: [email protected]

2.19.22

Real Estate Expert: Writer seeks real estate expert

Name: Andrew Lisa GOBankingRatesCategory: General

Email: [email protected]

Media Outlet: GOBankingRates

Deadline: 7:00 PM EST – 9 March

Query:

Hello, I’m a writer working on an article for GOBankingRates, which —
through partnerships with MSN, AOL, and Yahoo — has the
potential to be seen by hundreds of millions of readers.

The article will examine today’s housing market in the context
of the following two questions:

Is now a good time to sell a home or is it smarter to hold off
for a while, and why?

Is now a good time to refinance or not — what are the pros and
cons?

If you’re an expert, we’d love to hear from you.

We’re on a very short deadline and would need your responses by
tonight, but please feel free to be brief. Just a few sentences
on each of your thoughts is enough.

Please respond in full, quotable sentences. Please include your
full name and title. Please include a website or some other way
to verify your credentials.

Thanks and I look forward to hearing from you, Andrew Lisa

Requirements:

Please respond in full, quotable sentences. Please include your
full name and title. Please include a website or some other way
to verify your credentials.

2.16.22

Florida Real Estate Expert: Tampa Florida, real estate expert – TV

Name: laura market NTDCategory: Business and Finance

Email: [email protected]

Media Outlet: NTD

Deadline: 7:00 PM EST – 17 February

Query: Tampa Florida, real estate expert – TV Opportunity We are
looking to interview a top real estate agent from Tampa, FL to
discuss the booming housing market that is tv ready! It will be
a 5 minute pre-recorded video call. About NTD: NTD Television
Network has a full lineup of daily news, talk shows, and
lifestyle programs. We broadcast across 36 states servicing over
60 million U.S. households via cable and OTA. Find us on Roku,
Apple TV, and other streaming platforms. Visit NTD.com/TV for
full listings. 1 Billion+ YouTube video views/month 130+ million
Facebook fans worldwide


2.10.22

MORTGAGE EXPERTS: Need Expert Advice Regarding Mortgage Rate Increases

Name: Nathan Boschult The Dekanski Home Selling TeamCategory: Business and Finance

Email: [email protected]

Media Outlet: The Dekanski Home Selling Team

Deadline: 3:00 PM EST – 12 February

Query:  Hi, I am writing an article regarding mortgage rate increases
and the wide-ranging effects they can have. Please provide an
in-depth answer to the following questions.

Do higher interest rates make it more difficult to purchase a
home?

Should prospective homebuyers wait to buy a home while mortgage
rates are increasing?

Are mortgage rate increases a bad sign for the economy?

Please answer one or all of the questions and provide your
appropriate name, title, and company to receive a proper
citation.

Thank you in advance!
Requirements: Must be a qualified expert in mortgage lending, federal policy,
business/finance, real estate, or other related industry


2.2.22REALTORS: AZ, IL, NC REAL ESTATE AGENTS WANTED!!

Name: Kayla Conboy AgentAdvice.comCategory: Business and Finance

Email: [email protected]

Media Outlet: AgentAdvice.com

Deadline: 8:00 PM EST – 4 February

Query: What is your favorite thing about the real estate industry? What
is the hardest thing about real estate? What do you wish you
learned in real estate school? What do you think about the long
hours it takes to be successful in real estate?
Requirements: Answers should be 4-5 sentences. Include your headshot (linked
NOT attached), website, name, and years in the industry.

**Only looking for Arizona, Illinois, and North Carolina
agents/brokers at this time**

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