Marketing Workshop | Winging It’ Isn’t a Digital Marketing Strategy for Divorce Professionals!
December 12 @ 12:00 pm – 1:00 pm EST
In this presentation you will learn:
- Market Understanding: Tailor marketing to diverse demographic needs within the divorce market.
- Strategic Marketing: Employ empathetic and clear communication tailored to the emotional and practical needs of the divorce clients.
- Audience Segmentation: Analyze demographics to create accurate personas for individuals seeking divorce.
- Communication: Craft supportive, sensitive marketing messages using positive language.
- Channel Selection: Utilize appropriate channels like social media, SEO, and email to match behaviors of Individual seeing divorce.
- Content Strategy: Offer varied content formats to address different divorce client needs effectively.
- Client Engagement: Engage divorce clients with interactive content and community-building activities.
- Campaign Optimization: Measure and refine divorce marketing strategies using advanced analytics.
- Client Relationships: Build trust and provide ongoing support to maintain long-term divorce client relationships.
5 Key Take-aways:
- Importance of Creating Personas for Divorce clients
- Communication and Content Strategies for Divorce Clients
- Understand the divorce marketing channel strategies
- Divorce Client Engagements
- Maintaining a relationship
Speaker Bio:
My name is Sanjay K. Khetarpaal, and I am the proud owner of Marketing Markers, a digital marketing agency. While my business has been established for a few years, I bring over 25 years of industry experience as a technologist and marketing specialist. I am also an educator with a deep passion for helping small businesses grow and scale.
Throughout my career, I’ve had the privilege of working with major enterprises such as Walmart, Target, Bank of America, Citibank, and Goldman Sachs for their legal departments. Despite this experience, my commitment to supporting small businesses has never wavered. During challenging periods like the pandemic, I’m proud to have helped many small businesses stay afloat and thrive.
I have also worked closely with professionals involved in the divorce process, using tailored strategies to connect them with individuals navigating the complexities of divorce. My mission is to empower entrepreneurs and professionals to reach new heights by leveraging technology and impactful marketing strategies for meaningful success.
Special offer for NADP members: Free Digital Presence Audit and 30 Min Review
Marketing Workshop
Join us on the third Thursday of every month for this FREE workshop, exclusive to NADP members.